<font size="2" face="Verdana, Helvetica, sans-serif">Yes because it was a limited release in "gay friendly" areas. You even said that yourself.Quote:
Originally posted by travelinman:
</font><blockquote><font size="1" face="Verdana, Helvetica, sans-serif">quote:</font><hr /><font size="2" face="Verdana, Helvetica, sans-serif">Originally posted by The Big Sexy:
Last I heard, it lead most if not all movies in revenues per screen.
Face it, if it was showing at the Showcase Cinema in Springdale against Walk the line, Munich, King Kong, The Chronicles of Narnia, Harry Potter, Memoirs of a Geisha and Fun With Dick & Jane to name a few it wouldn?t pay for the electric to run the projector and the HVAC system in that one theater.</font><hr /></blockquote><font size="2" face="Verdana, Helvetica, sans-serif">So? It apparently is very profitable for those theaters running the film, and due to the fact that it's groundbreaking in certain respects it only makes sense that they release it differently than they do your general multiplex flick.
Those who made the film understood ahead of time the complexities of the release. They wouldn't have done it if they didn't think they could be profitable. Pure capitalism.
It looks to me like on this one they hit a home run. They'll make money.
